"The UK has the largest creative sector in the European Union"

Sectors: Cultural & Creative

The UK has the largest creative sector in the European Union. The Cultural and Creative Industries employ over 1 million people and the livelihood of a growing proportion of British citizens will depend upon the sector continuing its growth.

Today there is increasing recognition of the important linkages between the vitality of the creative core, the creative industries beyond and creativity in the wider economy.

In Coventry & Warwickshire these industries are now recognised as important local economic drivers', making a valuable contribution to the prosperity of the region, as well as the local economy. The specific areas of computer games, television, film, music, publishing, journalism, advertising and performing arts are particularly prominent as creative choices for those people studying locally. There exists an extremely vibrant array of vocational courses offered at local colleges and universities and strong links with the various creative industries are viewed as a vital signifier of the importance of effective employer engagement.